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Policyholder 360 and Retention Analytics for Insurers

A unified policyholder view on Microsoft Fabric for insurers, with predictive churn models and personalized retention offers.

+18 ptsRenewal rate
2.5xCross-sell per customer

Typical outcomes for this kind of engagement. Results depend on your data and starting point.

THE CHALLENGE

Insurers often hold policyholder data in separate core systems for motor, health, life and travel, so a customer with several policies appears as several unrelated customers.

  • Customer data fragmented across line-of-business core systems
  • Multi-policy customers appearing as unrelated records
  • Non-renewal discovered only after lapse
OUR APPROACH

CloudGate unifies policyholder records on Microsoft Fabric with a single customer identity resolved across all lines of business, then builds churn models that score renewal risk weeks before expiry.

  • Unified policyholder data model on OneLake with identity resolved across lines
  • Predictive churn scoring with explainable risk drivers
  • Personalized retention journeys in Dynamics 365 Customer Insights
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