Solution Retail
Outlet Network Analytics for Consumer Goods Distribution
Unified distributor and outlet data on Microsoft Fabric closes coverage gaps and improves rep productivity for consumer goods brands selling through distributors.
+22%Coverage gain
+15%Rep productivity
Typical outcomes for this kind of engagement. Results depend on your data and starting point.
THE CHALLENGE
Outlet-level data lives with distributors in spreadsheets of varying quality, so brands see distributor sell-in but have little visibility of what happens at the outlets beyond it.
- Distributor outlet data held in disconnected spreadsheets
- Visibility ending at distributor sell-in
- No unified view of coverage gaps or merchandising compliance
OUR APPROACH
CloudGate unifies distributor outlet, sales and merchandising data on Microsoft Fabric into a single outlet master spanning every distributor and route, and gives reps a mobile app with optimized beat plans, in-store compliance capture and order taking.
- Unified outlet master spanning all distributors, routes and territories
- Mobile rep app with optimized beat planning, order taking and compliance capture
- Perfect-store compliance dashboards by territory, channel and outlet class
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