Consumer Goods Brand Optimizes 12,000 Outlets with Network Analytics
Unifying distributor, route-to-market, and outlet data on Microsoft Fabric to optimize coverage, productivity, and merchandising execution.
Project Overview
The Challenge
Outlet data was scattered across distributors with no unified view of coverage, perfect-store compliance, or rep productivity.
- 1Distributor outlet data in disconnected spreadsheets
- 2No unified view of coverage gaps or merchandising compliance
- 3Limited visibility into rep productivity and beat optimization
Our Solution
CloudGate unified all distributor outlet, sales, and merchandising data on Microsoft Fabric with rep-facing mobile tools.
- Unified outlet master spanning all distributors and routes
- Mobile rep app with optimized beat planning
- Perfect-store compliance dashboards by territory
The Results
- Identified $9M+ in coverage gap revenue opportunity
Technologies Used
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